you currently have sales pages online, but they aren't converting,
meaning you're not making many (or any!) sales from
Are you planning on launching a product or service in the
next 90 days and know you need to write the sales page
for it, but have no idea how to go about it?
If so, I know you'll find this letter extremely valuable
- because I'm going to show you how to start pulling in
tons of new orders by sharing with you the 'secret' formula
for writing sales pages that sell.
The formula I'm going to share with you is the exact same
one I use to consistently convert 1.5% of my prospects
into paying clients and customers every single time
I make an offer.
Now, that may not sound like a lot to you, but if you compare
that to the usual 0.5% conversion rate that's standard for
online marketing, you can start to understand the power
that this formula has to deliver real results.
let me ask if any of the following rings true for you...
Are you tired of putting together offer after offer and
hoping that maybe this time you've got it right and your
business will take off?
Are you totally frustrated knowing you have something of
value to share but you can't seem to convey that well enough
to create a viable business for yourself?
Are you sick of struggling to sell your offerings and afraid
that you're actually losing sales?
Do you despise the the word "selling" - period?
You're not alone. Most small business owners - especially
those of us who provide a service to others - cringe at
the mere mention of "selling".
But you can write sales copy that smacks of your authenticity
and your integrity (and even your sparkling personality)
instead of sleeze and hype - I promise.
had just finished writing my first sales page
when I signed up for Alicias Sales Pages
That Sell teleseminar.
It turns out my sales page was okbut
it wasnt great and it was missing some
key components that all good sales pages need.
Alicias clear instructions on applying
the simple formula for writing effective sales
pages really helped clarify for me what I
can do to now improve my current sales page
and everything that I write in the future.
Thanks to this class, I have the tools to
refine what Ive written. I know in the
end it will mean more sales for me.
This was the fourth teleseminar Ive
taken with Alicia and each time I have been
impressed with her professionalism and the
huge amount of useful information she presents
J. Slattery, M.A., M.Ad.Ed.
Expert Life &
You Know What REALLY Sells
Your Services, Your Products, or Your Programs?
it's not the eye-catching grapics on your web page, your
pretty face in a photo, or even a low price...
WORDS - otherwise known as 'copy' - and specifically
for marketing, it's called sales copy, and the art of writing
sales copy is called copywriting.
Great News For People Who Hate Writing
there is an art to it. But not nearly as much as you think!
The great news is that there is a science to writing
very effective sales copy - a science that ANYONE can master.
And of all the marketing skills you can learn, the most
important by far is copywriting.
1. Because it's the most expensive to outsource and
Because if YOU write it, then you have the opportunity to
let your authenticity shine through, which will bring you
more clients and customers every single time.
to make it super-simple for you, I've broken the process
down into easy to understand and implement steps
that you can start using right now to start increasing your
sales right now.
I'll also give you examples of sales pages that are live
online right now that are making money for their owners
- in most case, lots of money - even as you read this.
took Alicia's teleclass because it seemed
like it was important to have a sales page
in order be successful at selling products
or services, but I had two problems:
1) I didn't like sales pages, and
2) I didn't know how to write one that I would
like and that would work.
I'd been reading Alicia's newsletters, and
felt she'd offer something of value. I was
right! I left the call energized and confident
about my own sales pages.
The Heart Matters
Even Just A Few Simple
Can Make An Enormous Difference
in Your Sales
You know, when I first started writing sales pages for
my own offerings, I thought I was ok at at. Not great, but
Now I cringe at some of the old copy I used
to think was actually good!
In working with my business coach, I started learning the
difference between copy that sells and copy that doesn't.
And my sales pages were definitely in the "doesn't
I mean, I'd sell a handful of spots in a coaching program,
or have a few people buy an ebook or register for an ecourse
I was offering, but if I had to take an educated guess,
the reason they said 'yes' was NOT because of my compelling
sales copy, but because of the relationship I had built
with them over time through my ezine (but that's another
After applying just a few things that I learned from my
coach, I started to see real results - results like a 300%
increase in people signing up for my ezine!
Then I was hooked. So, as I often do, I immersed myself
in learning, and in this case, from some of the most
successful copywriters in the industry - copywriters
who literally make millions for their clients.
(By the way, wouldn't even a fraction of $1 million make
you happy? :))
you so much for this class - it was fantastic!
I learned so much.
Before I took the class I knew I had to write
a sales page for my upcoming product, but
having never done anything like this before
I really didn't know where to start. I didn't
realize that there was such a lot to consider
when writing your sales page.
Your class has given me so many resources,
tools, tips, and information that I now feel
confident that I can write my own sales page.
I especially liked the exercise you gave us
on the listing features and benefits, and
didn't realize how simple it was to differentiate
What I Learned Is That
No Magic To Writing Good Sales Copy.
just a process. A simple step-by-step repeatable process
that anyone - and I mean anyone - can follow and get great
results. Even if you think you're not a writer - it absolutely
Writing sales copy that sells is a skill that anyone can
master, and I'm going to give you the exact steps to follow
so you can master it, too. Before long, you'll be writing
copy like a pro and reaping the rewards.
So, if your sales pages aren't getting the results you're
after...If they aren't as profitable as you'd like them
to be...Or even if your sales pages are doing ok at the
Wouldn't you like to increase your conversion rates - make
MORE sales - with a simple to follow formula?
Even one or two tweaks to what you're already doing can
make a HUGE difference. I know - it did for me and my bottom
line almost immediately.
By changing a SINGLE word in my headline....
... my ezine subscription rate soared 300%.
2. By relating to my reader from an authentic place...
... over 40% of those who visited one of my sales pages
on the first day it launched bought the product. Almost
one year later, that same sales pages still consistently
converts at 33%.
3. By knowing what to highlight...
... I don't lose people (and therefore potential sales!)
who couldn't be bothered reading long copy (and who really
has the time to read all that copy anyway?)
What if you knew
how to do even just these 3 simple things?
What difference would it make on your bottom line?
tell you - it will make all the difference in the ultimate
success and sustainability of your business.
I'll Show You How To Write
Sales Copy That Will Make A
Dramatic Difference In The Success Of Your Business.
best of all, you'll learn all of this NOW so you stop losing
Here's just some
of what you'll learn during your 90-minutes with me:
4 things you must have in place before you even
consider writing one word of copy
to write a sales page from scratch, eliminating your
fear of the blank page
one concept you must master to double - even triple
- your sales (it's so simple, you almost won't believe
headline templates you can steal to help you craft
the most important - and most read - part of your sales
components your sales page must have to make sales
exact formula that I (and many of my very successful
colleagues) use to write our own effective copy
secret behind all great copywriting - and it's
not hiring a professional!
'live' sales pages that are very successful that
you can model to make it even easier for you as you write
mindset you need to write successful sales pages
- if you don't do this, you'll actually be working too
hard to write your copy
single most important thing you MUST do in order
to craft killer copy that practically guarantees that
people will buy
writing a sales letter for a product or service is very
different than writing copy for your website
step-by-step layout for your sales page that is
super-simple to follow
to weave in the most pertinent information that
will make your reader resonate with your offering
quick test to run your sales page through to dramatically
increase your sales
NOT to do in your sales pages so people don't click
you need to know to make your sales pages do double-duty
most effective way to use testimonials on your
sales pages that most people don't do
simple difference between using bonuses that help
you make the sale and ones that don't
to engage your reader in your copy so they keep
reading, all the way down to your order link
on how to set the price for your offering that
will entice your readers to buy
one piece that must be part of your sales page for people
to click the order link
to make buying from you as easy and painless for
your readers as possible
to choose your words so you get more ideal buyers
and therefore less returns
to find a copywriter to write your sales page for you
once your own sales pages have catapulted you to a financial
place where you can invest thousands of dollars for someone
else to do it for you while you kick back on a beach somewhere...
MUCH, MUCH MORE...